I am seriously loving the magic of computer-generated imagery. Melt-in-your-mouth chocolate Galaxy has brought back screen legend and fashion icon Audrey Hepburn back to life for a one minute commercial by ad agency AMV BBDO and visual-effects company Framestore. Gorgeously beautiful, intelligent and elegant, Audrey is starring in the chocolate brands latest ad. Of course she’s not real. A team of 4 animators worked on recreating her beautiful smile as she rides a bus. The ad, which took more than year to make, is incredibly realistic: Audrey gazes in a bus window, flirts with a driver and skips through an Italian market-place before eating a square of the lustrous Galaxy chocolate.
The Breakfast at Tiffany’s icon’s sons Sean Ferrer and Luca Dotti gave permission for the ad agency to use her face, said: ‘It perfectly captures our mother’s playful spirit.’
The ad takes place of Italy’s stunning Amalfi Coast and features Hepburn sitting patiently on the bus, before a handsome strangers pulls up beside the bus in a sky blue convertible. Their eyes meet, she flashes a flirtatious smile and he gestures to offer Hepburn a ride. The ad definitely shows Hepburn’s flirty and mischievous side. She hops off the bus, snatches the bus driver’s cap, places it on her handsome hero’s head before taking a seat in the back of the car, where she is free to enjoy her lush chocolate in peace.
The great thing is, a beautiful dreamy rendition of Breakfast at Tiffany’s Moon River is played seductively in the background as they drive off into the beautiful hills.
I don’t know about you, but this ad hits the spot on making me want to peg it down the shop and get some chocolate. What do you think?