Since when did Valentine’s Day become more about the money made, rather than love itself?


Happy Valentine’s Day a whole year on from my single self. I’m now in a relationship – yippee yay and I still agree with myself from last year. Why? Well, my boyfriend is not the romantic type, unless you count a trip to Nando’s and the cinema to watch that Tom Hanks Captain something or rather. I’d like to point out, I am in no way a miserable prick, I don’t spend my time at home, plotting against Valentine’s day all year round or ignore my boyfriend when we both get home, because I’m a bitch, no, not at all. I just don’t see what all the fuss is about.

For example, my boyfriend said he would like to go for dinner somewhere, then, if we wanted, we could go for drinks later, if we wanted to. See, that sounds lovely doesn’t it? It does. Except, although a gorgeously romantic gesture, the restaurant we like going to is charging £30 extra (minus alcohol) because it’s Valentine’s Day. Er, why? You threw in some extra balloons, some pink glitter and roses and we have to pay for that too?
I love that my boyfriend treats me. He does great little gestures that mean a lot to me and that’s what makes me happy – he does that all year round. Not spending an extortionate amount of money on one day to give into the corporate money mine of all those retailers.
I’m pretty sure Valentine’s Day never started out with the Romans standing by their food/textiles stalls banging their produce about the place, desperately trying to get their customers to buy into all their shit. Not anything like the way most retailers shove it down your throats now.
It all has to be about the perfect card, perfect gift, perfect date, dinner and whatever else. Why does it have to be one day and not every day?
What is it?
There are many different stories of the origins of who or what exactly is Valentine but most say it’s from a famous saint. The day gets its name from a famous saint, but there are several stories of who he was. The popular belief about St Valentine is that he was a priest from Rome in the third century AD. Emperor Claudius II had banned marriage because he thought married men were bad soldiers. Valentine felt this was unfair, so he broke the rules and arranged marriages in secret. When Claudius found out, Valentine was thrown in jail and sentenced to death. There, he fell in love with the jailer’s daughter and when he was taken to be killed on 14 February he sent her a love letter signed “from your Valentine”.
It’s like retailers looked at their piece of history and shat all over it. Let’s fill our shops with endless crap and make people believe this is the shit they need that one day of the year, better than the rest.
The whole ‘we need a day to tell my partner how much we love him/her’ is just crap. I don’t need one day to tell them how much I love them, I do it everyday, if he cooks (rare), pulls a silly face to make me laugh (often) and everything else that makes me love him.
It’s too commercialised.
Did you know?
  • Britons were predicted to spend £978m on their wives, husbands – and prospective partners – on Valentine’s Day gifts, going out and weekends away.
  • The average spend for a man is £39.57 and £22.64 for a woman – although this varies from city to city.
  • Most popular gifts for women include flowers, chocolates and perfume, whilst men get chocolate, dinner and aftershave.
Love has nothing to do with how a retailer measures their profits. There’s too much pressure for those who are in relationships to have the perfect relationship. Fuck sake, it’s hard enough as it is, without having to make it perfect. Nothing in life is perfect, especially a relationship. It’s hard work. For those who are single, stupid retailers make everyone believe that being single sucks, fuck you it doesn’t.

So whatever you are doing this Valentines Day, have a good day. It’s a Friday, like every other Friday, get drunk, eat happy, lounge about, sleep well, party on or do what you want, enjoy it.
Love x

 

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